To integrate more AI into my work, I took the chance to participate in a design contest. The task was to create a modern, Nordic furniture brand completely from scratch—here is my result. Eken is my vision of a timeless, modern, and Nordic furniture brand. The logo reflects the balance of rounded and edgy forms, capturing the essence of refined craftsmanship. The minimal aesthetic keeps the focus entirely on the furniture. For the branding presentation, I used RunwayML and Jitter to animate the design, while the visual concept was created with MidJourney—bringing the brand to life in a truly immersive way.